Students, scouts, cyclists, artists altogether in Brazil´s Earth Hour
Brazilian celebrities and influencers also participated. In addition to the singers Lenine, Ana Rafaela and Gabriel Sater (ambassadors of the campaign), actress Leandra Leal, presenter Mary Moon, Professor Jubilut and Turma da Mônica posted the campaign extensively on their social networks. So far, there have been almost 500 quotes in the press.
This year, WWF-Brazil team organized five events in cities where there are Panda offices. In Brasilia, WWF-Brazil headquarters opened the doors and brought about a thousand people to different activities from 12:00 until 9:30PM. In Campo Grande, Pantanal Region, 230 cyclists went for a night tour through the historical part of the city, registering monuments switching off their lights.
In Rio Branco, state of Acre, 30 people were planting trees on Friday and there was a music event on Saturday, with about 300 people. In São Paulo, a show was organized and impacted thousands of people at the Bandeirista house (historic house in the busy Av. Faria Lima).
Panda visiting schools
On the eve of Earth Hour, WWF-Brazil invited 650 students between 6 and 9 years old, from the public school system in Brazil, to take part in Earth Hour movement. The volunteer speakers were the Public Policy Coordinator, Michel Santos, and the Coordinator of the Pro-Species Project, Gabriela Moreira. WWF-Brazil team provided a reflection on the importance of biodiversity in our day-to-day life, as nature is present in school materials, clothing, food, cosmetics and all around us. The students received the Panda Team with excitement and joy.
Fernando de Noronha
The island of Fernando de Noronha once again participated in the Earth Hour campaign. As in previous years, the lights of the Government Palace in the historic center of Vila dos Remédios have been erased, as well as the lights of the box office of the National Marine Park and the headquarters of the Chico Mendes Institute of Biodiversity (ICMBio) and Projeto Tamar.
During the afternoon of March 30th, a workshop on plastics was held in the oceans and awareness of the visitors of Praia da Conceição with the children of the Surf School Alma Solar. At night, there was concentration at the Sharks Museum for the candlelit night walk. From there, everyone is heading towards Caieiras beach for stargazing with the astronomy group Noronha in the Stars.
From the first half of April, the decree that prohibits the entry, sale and use of plastics in the archipelago on the island of Fernando de Noronha will enter into force.